Sharing the deets of her look with SNF [Sunday Night Football] on NBC on Instagram, Biles credited her custom trench coat as a creation by Kelly Daley. The 28-year-old gymnast, who has notched seven gold medals during her three Olympic stints, has previously repped the designer on the sidelines this season—like in Detroit for the team’s matchup against the Lions.
For the NFC Divisional Playoff game on Sunday, the athlete opted to wear the beige-colored garment, which was adorned with illustrations of her husband in uniform, with a black mock neck top, matching black bottoms and leather heeled boots. She exhibited the entirety of the ‘fit on the sidelines before kickoff, and turned around the revealed her husband’s name and number on the back of her outerwear.
Simone Biles has never been one to blend into the background—and that rule still applies, even when she’s off the mat. This NFL season, the world’s most decorated gymnast has been lighting up Soldier Field, not with flips and landings, but with head-turning style and unwavering support for her husband, Jonathan Owens, and the Chicago Bears.
From luxury streetwear to effortlessly cool game-day fits, Simone Biles has quietly become one of the most talked-about figures on the sidelines. And honestly? It feels like the most natural evolution of her star power.
Let’s break down how Simone Biles has transformed NFL sidelines into a fashion moment, why fans can’t get enough of it, and what it says about modern sports culture.
Simone Biles’ Sideline Era Is Redefining Game-Day Glam
When Simone Biles shows up, the energy shifts. It doesn’t matter if she’s walking into an Olympic arena or stepping onto Soldier Field—she commands attention.
This season, she’s done exactly that while supporting Jonathan Owens, proving that being an elite athlete and a devoted partner aren’t mutually exclusive.
From Gymnastics Royalty to NFL Power Partner
Simone Biles isn’t just an athlete—she’s a global icon. With multiple Olympic gold medals and a legacy that reshaped gymnastics forever, she brings an unmatched level of prestige wherever she goes.
Now, she’s channeling that presence into her role as an NFL wife, and she’s doing it her way.
Supporting Jonathan Owens Without Losing Her Identity
What makes Simone’s sideline appearances so compelling is authenticity. She’s not playing a role. She’s not shrinking herself.
She’s showing up as Simone—confident, stylish, and completely in control.
Soldier Field Becomes a Style Spotlight
NFL sidelines have always been about jerseys and team colors. Simone Biles said, “Cool—but let’s elevate that.”
Every appearance feels intentional, polished, and yet effortless.
Game-Day Fits That Go Viral Instantly
Oversized jackets. Custom Bears gear. Designer accessories mixed with sporty staples.
Simone’s outfits strike the perfect balance between high fashion and fan loyalty—and social media eats it up every single time.
Why Her Style Feels So Relatable
She’s not dressing for attention—she’s dressing with confidence. That’s the secret sauce.
It feels attainable. It feels real. And that’s why it resonates.
Fashion as a Form of Support
Simone’s presence at Bears games isn’t just about looking good. It’s about showing up.
Being visible matters—especially in a league where partners often stay behind the scenes.
Love, Loyalty, and Public Support
Simone Biles cheering for Jonathan Owens sends a powerful message: success doesn’t mean you stop being someone’s biggest fan.
Sometimes, support looks like standing on the sidelines in the cold, smiling through a tough loss, and still showing up next week.
Social Media Can’t Look Away
Every time Simone appears at Soldier Field, the internet reacts.
Photos circulate. Outfits get analyzed. Fans repost, comment, and speculate.
H3: Why Fans Are Obsessed
Because it’s not just fashion—it’s narrative.
Olympic legend.
NFL season.
Love story.
Style moment.
That combination? Pure viral gold.
Redefining What an NFL Sideline Looks Like
For years, sidelines were overlooked. Now? They’re part of the spectacle.
Simone Biles is helping push that shift.
Athletes’ Partners as Cultural Influencers
Today’s sports world is bigger than the game itself. Fashion, identity, and culture all intersect—and Simone sits right at that crossroads.
She’s not just attending games.
She’s shaping the moment.
Simone Biles’ Confidence Is the Real Statement Piece
Clothes matter—but confidence matters more.
Simone’s posture, her ease, her presence—it all speaks louder than logos or labels.
The Power of Owning Every Room
She doesn’t try to fit into NFL culture.
She expands it.
And that’s why her sideline era feels so impactful.
Jonathan Owens and Simone Biles—A Modern Sports Power Couple
Their relationship feels refreshingly balanced.
Two athletes.
Two careers.
One team.
Mutual Respect in the Spotlight
Simone supports Jonathan.
Jonathan supports Simone.
No overshadowing. No competition. Just partnership.
Why This Moment Matters Beyond Fashion
This isn’t just about outfits or Instagram photos.
It’s about visibility.
It’s about redefining roles.
It’s about showing that elite women don’t have to dim their light to support someone else.
Representation That Feels Real
Young fans see this.
Aspiring athletes notice.
Women feel validated.
And that matters more than any trend.
The Cultural Impact of Simone Biles on the NFL Scene
Simone brings a global audience with her—people who may not have watched a Bears game before but are now tuning in.
Crossing Sports Worlds Seamlessly
Gymnastics fans.
NFL fans.
Fashion lovers.
They all meet at Soldier Field now.
What’s Next for Simone’s Sideline Era?
If this season has taught us anything, it’s that Simone Biles is just getting started.
More style moments.
More support.
More headlines.
And honestly? We’re here for all of it.
Conclusion: Simone Biles Is Winning the Sidelines Without Even Competing
Simone Biles doesn’t need a scoreboard to dominate.
By simply being herself—confident, stylish, and supportive—she’s transformed NFL sidelines into a cultural moment. At Soldier Field, she’s not just cheering for Jonathan Owens and the Chicago Bears. She’s redefining what presence, partnership, and power look like in modern sports.
No medals required.
