Simone Biles isn’t just a gymnast. She’s a global phenomenon, a living legend, and in 2025, she’s also one of the wealthiest athletes in women’s sports. Her story is more than medals and trophies. It’s about grit, smart money moves, powerful brand partnerships, and redefining what’s possible in gymnastics.
So, how much is Simone Biles really worth in 2025? And where does all her money come from? Let’s break it down in a clear, honest, and engaging way.
Who Is Simone Biles? A Quick Introduction to a Global Icon
If gymnastics had a queen, Simone Biles would be wearing the crown.
Born in Columbus, Ohio, she rose from a challenging childhood to become the most decorated gymnast in history. Her power, precision, and mental strength changed the sport forever.
But Biles isn’t just famous for flips and landings. She’s a businesswoman, brand ambassador, and role model for millions around the world.
Simone Biles Net Worth in 2025
As of 2025, Simone Biles’ estimated net worth sits between $25 million and $30 million.
This isn’t just Olympic prize money. It’s a carefully built financial empire fueled by:
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Competition winnings
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Massive endorsement deals
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Business investments
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Media appearances
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Social media influence
Her income structure looks more like a Fortune 500 executive’s portfolio than a traditional athlete’s paycheck.
How Simone Biles Makes Her Money
Olympic And Competition Earnings
Gymnastics isn’t traditionally known for huge prize money like football or basketball. But Simone changed the game.
She earned:
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Bonuses from Olympic committees
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Prize money from world championships
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National competition payouts
While competition money alone doesn’t make her ultra-rich, it built the foundation for everything else.
Endorsement Deals: Where the Real Millions Come From
This is where Simone Biles really shines financially.
She has partnered with major global brands, earning millions per year through:
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Sportswear brands
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Skincare companies
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Fitness and wellness partnerships
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Media and entertainment campaigns
Several reports estimate she earns $7–10 million annually from endorsements alone.
Her reputation for excellence and authenticity makes brands trust her with long-term, high-value deals.
Simone Biles’ Biggest Brand Partnerships
Athletic And Apparel Endorsements
After leaving Nike, Simone signed major deals with other premium sportswear brands, helping her gain both creative control and higher financial returns.
Her personalized product lines and limited-edition gear generated massive revenue.

Beauty, Skincare, and Wellness Deals
Simone expanded beyond sports into lifestyle and beauty. These aren’t just “face of the brand” deals — she’s actively involved in campaign strategy and product positioning.
That higher level of involvement equals higher pay.
Tech, Media, and Entertainment Collaborations
Streaming platforms, documentaries, and brand-sponsored content also play a role in her yearly income.
Her documentaries and exclusive interviews added both revenue and brand value.
Business Ventures and Investments
Simone isn’t the type to let money sit in a bank account. She invests.
Gymnastics and Training Academies
She has invested in training facilities and youth sports programs. These ventures grow her wealth while supporting the next generation of athletes.
Real Estate Portfolio
Simone owns high-end properties, including luxury homes in Texas. Real estate gives her stability, long-term appreciation, and passive income opportunities.
Equity Deals and Startup Investments
Instead of only taking cash for endorsements, Simone sometimes accepts equity stakes. This means she owns part of the companies she promotes — a smart long-term strategy.
Career Highlights That Built Her Financial Power
Multiple Olympic Gold Medals
Her Olympic dominance is unmatched. Each gold medal increased her market value, making brands compete for her attention.
World Championship Records
She holds more World Championship medals than any gymnast in history. Records create legacy. Legacy creates money.
Mental Health Advocacy
One of the most powerful aspects of her brand is honesty. Her stand on mental health made her more relatable, more respected, and more valuable to brands wanting authenticity.
How Simone Biles Spends Her Money
She’s wealthy, but she’s not reckless.
Luxury Lifestyle (Balanced, Not Excessive)
She enjoys luxury:
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Designer fashion
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Exotic vacations
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High-end cars
But she’s known for being grounded and practical with spending.
Philanthropy and Charity Work
A large portion of her money goes to:
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Foster care support programs
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Mental health charities
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Youth sports organizations
She treats giving back as a responsibility, not a publicity stunt.
Simone Biles vs Other Olympic Athletes’ Net Worth (2025 Comparison)
Compared to other gymnasts and Olympic athletes, Simone sits at the absolute top tier of earners.
She outpaces most gymnasts by multiple times due to her unique brand power, crossover appeal, and marketing intelligence.
Social Media Power And Monetization
Instagram, TikTok, and Sponsorship Revenue
With millions of followers, Simone can earn:
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Six-figure sums per sponsored post
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Long-term brand ambassador contracts
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Partnership-based revenue sharing
Her social media presence functions like a media company.
Personal Brand as a Business Asset
Her name itself is a business. “Simone Biles” isn’t just a person — it’s a trademarked brand with measurable monetary value.
How Simone Biles Built Financial Success Step by Step
Smart Career Choices
She didn’t chase short-term money. She chose long-term brand alignment.
Strategic Agent and Management Team
Her team focuses on sustainable wealth, not fast cash.
Reputation Management
She protects her image fiercely, which protects her income.
Future Projections: Simone Biles’ Net Worth Beyond 2025
Her wealth is expected to keep growing.
Potential Coaching and Mentorship Business
She may build training systems and platforms.
Media Production and Storytelling Ventures
She could move into producing documentaries, shows, and even films.
Global Brand Collaborations
Her reach is global, not just American.
Why Simone Biles Is More Than Just a Gymnast
She represents:
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Strength
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Resilience
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Authentic leadership
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Modern athlete entrepreneurship
That’s why her value keeps rising.
Challenges She Faced On The Way To Financial Success
Public Pressure and Media Scrutiny
She stayed strong.
Physical and Mental Burnout Risks
She chose health, and the world respected her more for it.
Overcoming Systemic Barriers in Sports
She helped reshape how athletes are valued.
The Real Secret Behind Simone Biles’ Net Worth
It isn’t just talent.
It’s:
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Timing
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Courage
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Business intelligence
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Authentic storytelling
That’s the formula.
Conclusion
Simone Biles’ net worth in 2025 is more than a number. It’s the direct result of discipline, smart branding, fearless honesty, and elite performance. With an estimated wealth of $25–30 million, she stands as a blueprint for modern athletes who want more than medals. She built an empire while changing a sport. And honestly? She’s just getting started.