At first glance, Simone Biles and Ciara may not seem like obvious comparisons. One comes from the world of elite sports, the other from music and entertainment. But when you look at where they stand financially in 2025, their stories offer an interesting contrast in how success turns into long-term money. Both are global stars. Both are widely respected. And both have figured out how to turn visibility into income, just in very different ways. Simone Biles is married to Jonathan Owens, who plays safety for the Chicago Bears, while Ciara is married to Russell Wilson, who plays quarterback for the Pittsburgh Steelers.
When people hear the term NFL WAG, they often imagine glamour, red carpets, and luxury lifestyles. But in the case of Simone Biles and Ciara, the label barely scratches the surface. These women aren’t famous because of who they married—they’re global powerhouses in their own right.
So the big question fans can’t stop asking is this: Which NFL WAG is richer—Simone Biles or Ciara? Let’s break down their net worth, career empires, brand influence, and long-term financial power to find out who truly dominates the wealth game.
Who Are Simone Biles and Ciara? A Quick Snapshot
Before diving into the dollars, let’s set the stage.
Simone Biles at a Glance
-
Olympic gymnast married to NFL safety Jonathan Owens
-
Widely regarded as the greatest gymnast of all time
-
Global symbol of mental health advocacy and athletic excellence
Ciara at a Glance
-
Grammy-winning singer married to NFL quarterback Russell Wilson
-
Multi-platinum recording artist, entrepreneur, and fashion icon
-
One of the most influential women in pop culture
Both women stand at the intersection of sports, fame, and fortune—but they arrived there through very different paths.
Simone Biles’ Net Worth in 2026: Breaking Down the Millions
Estimated Net Worth
Simone Biles’ net worth is estimated at $20–25 million.
And here’s the kicker: the bulk of that wealth didn’t come from competitions.
How Simone Biles Makes Her Money
Olympic and Competition Earnings
Gymnastics isn’t known for massive prize money. Even Olympic gold medals don’t pay like professional leagues. Simone’s competition earnings are impressive—but modest compared to her endorsements.
Endorsements and Brand Deals
This is where Simone really shines.
She has partnered with:
-
Athleta
-
Visa
-
Uber Eats
-
United Airlines
-
Powerade
At her peak, Simone earned $7–10 million per year from endorsements alone.
Media, Books, and Appearances
Simone has:
-
Published best-selling memoirs
-
Appeared in documentaries and TV shows
-
Leveraged speaking engagements focused on leadership and mental health
Think of her brand like a luxury watch—timeless, trusted, and built to last.
Simone Biles as an NFL WAG: Does Marriage Change the Math?
Simone married Jonathan Owens, an NFL safety whose earnings are respectable but modest by league standards.
-
Jonathan Owens’ estimated net worth: $5 million
-
Simone’s wealth significantly exceeds her husband’s
In other words, Simone isn’t riding the NFL wave—she is the wave.
Ciara’s Net Worth in 2026: A Financial Powerhouse
Estimated Net Worth
Ciara’s net worth is estimated at $50–60 million.
Yes, that’s more than double Simone Biles’ fortune.
But how did she get there?
Ciara’s Music Career: The Foundation of Her Fortune
Album Sales and Streaming
Ciara exploded onto the scene with hits like:
-
Goodies
-
1, 2 Step
-
Level Up
With over 23 million records sold worldwide, Ciara built early wealth that continues to pay dividends through streaming royalties.
Touring and Live Performances
Tours are where musicians cash big checks. Ciara’s global tours and festival appearances have generated tens of millions over two decades.
Ciara’s Business Empire Beyond Music
Fashion and Beauty Ventures
Ciara co-founded The House of LR&C, a fashion brand focused on inclusivity and sustainability. She also launched OAM Skin, a skincare line that quickly gained traction.
Brand Endorsements
Ciara has partnered with:
-
Revlon
-
Adidas
-
Verizon
-
Pandora Jewelry
These aren’t one-off deals—they’re long-term, high-value partnerships.
Ciara as an NFL WAG: Russell Wilson Effect
Ciara is married to Russell Wilson, one of the highest-paid quarterbacks in NFL history.
-
Russell Wilson’s estimated net worth: $165+ million
-
Combined household net worth: Over $220 million
While Ciara was wealthy long before marriage, her financial ecosystem expanded dramatically through shared investments, real estate, and ventures.
Simone Biles vs Ciara: Net Worth Comparison Table
Quick Financial Face-Off
| Category | Simone Biles | Ciara |
|---|---|---|
| Estimated Net Worth | $20–25 million | $50–60 million |
| Primary Income | Endorsements | Music & Business |
| Husband’s Net Worth | ~$5 million | ~$165 million |
| Global Brand Reach | Sports-focused | Entertainment & Lifestyle |
| Longevity Potential | High | Extremely High |
Who Has More Fame: Athletic Icon vs Pop Culture Star?
Simone Biles’ Fame
Simone is synonymous with:
-
Excellence
-
Resilience
-
Mental health advocacy
She’s a hero, especially among younger audiences and athletes.
Ciara’s Fame
Ciara spans:
-
Music
-
Fashion
-
Film
-
Social media
Her fame crosses generations and industries, making her brand more diversified.
Financial Power Isn’t Just About Net Worth
Let’s be real—net worth is just one piece of the puzzle.
Simone Biles’ Financial Strength
-
Lean, efficient brand
-
High trust with audiences
-
Low risk, long-term endorsement appeal
She’s like a blue-chip stock—stable and respected.
Ciara’s Financial Strength
-
Multiple revenue streams
-
Scalable businesses
-
Strong investment portfolio
Ciara is more like a diversified investment fund—high growth, high reach.
Which NFL WAG Is Richer? The Final Answer
The Clear Winner by Net Worth
Ciara is richer than Simone Biles in pure financial terms.
Her net worth, combined assets, and long-standing business ventures place her comfortably ahead.
But Here’s the Twist
Simone Biles dominates in individual earning power relative to her sport. In gymnastics—a field with limited financial upside—she has maximized every opportunity.
Why This Comparison Matters More Than Money
This isn’t just about who has more millions in the bank.
It’s about:
-
Women building wealth independently
-
Redefining the term NFL WAG
-
Proving fame doesn’t equal dependency
Both Simone Biles and Ciara are reminders that success comes in many forms—and both are winning.
Conclusion: Two Queens, Two Empires, One Powerful Message
So, which NFL WAG is richer? Ciara takes the crown financially, no doubt. But Simone Biles holds a different kind of wealth—one built on legacy, impact, and unmatched athletic dominance.
In the end, this isn’t a competition. It’s a celebration of two women who turned talent into empires and fame into financial power. And honestly? That’s the real win.
