Simone Biles earns a gold medal in gameday outfits for the 2025–26 NFL regular season. The stunning gymnast was on hand Sunday for husband Jonathan Owens’ Chicago Bears Week 18 matchup against Jared Goff’s Detroit Lions. The Bears finished the regular season with an 11–6 record, with Biles regularly spotted on the sidelines in custom gameday looks representing Owens’ No. 36 jersey.
For the final game of the regular season, as the Bears faced the Lions, Biles delivered her signature runway walk along the sidelines of Soldier Field, showing off custom red No. 36 pants paired with a cropped white fur jacket. She topped off the moment with a supermodel-worthy spin and a giggle, proving she doesn’t take herself too seriously despite her fashionable entrance.
When Simone Biles steps into a room—or a stadium—people notice. But before Sunday’s highly anticipated Lions vs. Bears showdown, the world’s greatest gymnast did more than just show up. She owned the moment. Dubbed the “First Lady of Chicago,” Simone Biles delivered what many fans are already calling her best NFL gameday outfit of the season, and honestly? It was a masterclass in effortless style, confidence, and star power.
This wasn’t just fashion. This was a statement. Let’s break down why Simone Biles’ latest appearance has the internet buzzing—and why her influence now stretches far beyond gymnastics mats and Olympic podiums.
Simone Biles: More Than an Athlete, a Cultural Icon
Simone Biles has long transcended sports. Yes, she’s the most decorated gymnast of all time. Yes, she’s the undisputed GOAT. But in recent years, Simone has evolved into something bigger—a global cultural figure whose presence shapes conversations around mental health, empowerment, and now, NFL fashion culture.
Her appearance ahead of the Bears game felt symbolic. Confident. Grounded. Powerful. Like someone who knows exactly who she is—and doesn’t need to explain it.
Why Fans Are Calling Her the “First Lady of Chicago”
Let’s be real. Titles like this don’t come out of nowhere.
The nickname “First Lady of Chicago” exploded across social media after Simone’s arrival at Soldier Field. Fans, fashion bloggers, and NFL watchers alike crowned her with the title—not because of formality, but because of presence.
She didn’t just attend the game.
She elevated the atmosphere.
A Natural Fit for the Windy City Spotlight
Chicago has always celebrated bold personalities. From sports legends to cultural tastemakers, the city respects authenticity. Simone’s energy matched that vibe perfectly—strong, unapologetic, and effortlessly cool.
Breaking Down Simone Biles’ Best NFL Gameday Outfit of the Season
Let’s talk fashion—because this look deserves a deep dive.
The Outfit That Had Everyone Talking
Simone stepped out in a perfectly balanced ensemble that blended sporty confidence with high-fashion polish. The fit was intentional, flattering, and undeniably powerful.
This wasn’t “trying too hard.”
This was knowing your power and dressing accordingly.
Top to Bottom: A Style Breakdown
Statement Outerwear That Set the Tone
Her outer layer immediately commanded attention. Structured yet relaxed, it framed her silhouette while giving off a cool, confident edge. Think NFL energy meets runway attitude.
Clean Lines and Bold Simplicity
Instead of over-accessorizing, Simone let clean lines do the talking. The minimalist approach made the look timeless—and incredibly photogenic.
Footwear That Meant Business
Her footwear choice grounded the outfit, blending comfort with authority. It said, “I’m here to stay.”
Why This Outfit Worked So Well
Great fashion tells a story. Simone’s look told three:
1. Confidence Without Noise
Nothing screamed for attention. And yet, everyone looked.
2. Athletic Roots, Elevated Style
The outfit nodded subtly to her athletic background while embracing her evolution as a fashion icon.
3. Authenticity Above All
Most importantly, the look felt true to Simone—not a costume, not a trend chase.
Simone Biles and the Rise of NFL Gameday Fashion
NFL gameday fashion has changed. Once dominated by jerseys and caps, it’s now a full-blown style arena—and Simone Biles is playing at an elite level.
Athletes’ Partners Are Redefining the Spotlight
From courtside to sidelines, athletes’ partners are no longer background figures. They’re style leaders, brand builders, and cultural influencers. Simone’s presence reinforces that shift in a big way.
From the Sidelines to Social Media Domination
Within minutes of her appearance, photos flooded social feeds. Fans dissected every detail, reposted angles, and crowned her look a seasonal winner.
That’s influence.
The Power of Simone Biles’ Personal Brand
Simone doesn’t rely on hype. Her brand is built on credibility, resilience, and excellence.
Fashion as an Extension of Identity
For Simone, fashion isn’t about trends—it’s about expression. Each look feels intentional, reflecting where she is in life: confident, grounded, and unapologetically herself.
Why Brands Pay Attention When Simone Shows Up
Moments like this aren’t accidental. They’re the result of a carefully cultivated image—one rooted in authenticity, not flash.
Social Media Reacts: Fans Crown a New Queen
The internet had one consensus: Simone won gameday.
Comments ranged from admiration to outright awe. Memes popped up. Fashion breakdowns followed. And the phrase “First Lady of Chicago” stuck.
Why the Nickname Resonates
It’s not about location. It’s about leadership.
Simone’s presence felt regal—not distant, but commanding. Like someone who belongs wherever she stands.
Simone Biles’ Style Evolution Over the Years
This moment didn’t happen overnight.
From Gymnastics Leotards to Luxury Streetwear
Simone’s fashion journey mirrors her personal growth. Early appearances were playful. Recent ones? Powerful. Refined. Intentional.
A Woman Fully Owning Her Era
This look wasn’t about youth or trends. It was about arrival.
Why This Look Will Be Remembered All Season
NFL seasons are long. Gameday fits blur together. But every once in a while, a look cuts through the noise.
This was one of those moments.
Timeless Over Trendy
Months from now, this outfit will still hold up—and that’s the mark of real style.
What This Moment Says About Simone Biles Today
Simone isn’t chasing relevance. She is relevance.
This appearance symbolized balance—between legacy and present, strength and softness, sport and style.
Conclusion: A Gameday Look That Became a Cultural Moment
Simone Biles didn’t just show up before the Lions vs. Bears game—she defined the moment. Her best NFL gameday outfit of the season earned her the unofficial title of “First Lady of Chicago,” and honestly, it fits.
This wasn’t about clothes.
It was about confidence.
About evolution.
About knowing exactly who you are—and letting the world catch up.
And if this is what Simone Biles looks like on a Sunday afternoon? We can’t wait to see what’s next.
