If you’re wondering how the most decorated gymnast in history stacks up financially, you’re in for a treat. Simone Biles has leapt off the mat and into mega-millionaire status — and as of 2025, her net worth is a story of medals and millions. In this deep dive, we’ll peel back the curtains on how Biles turned flips and flawless landings into a fortune, from the Olympics to her business moves and endorsement empire.
Who Is Simone Biles — A Quick Background
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Biles is widely regarded as the greatest gymnast of all time, with a medal haul that speaks for itself.
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Her reputation goes beyond athletics — she’s a cultural icon, a role model, and increasingly a businesswoman whose name carries serious weight.
What Is Simone Biles’ Net Worth in 2025?
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Many reputable sources estimate her 2025 net worth around $25 million.
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Some older or more conservative estimates place her net worth between $16 million and $20 million, depending on which assets or deals are counted.
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The variance stems from different methodologies: whether endorsement deals, business ventures, real estate, and future earnings are included.
So while exact numbers can sway a bit, one thing’s clear — Biles has built a financial empire well beyond what most gymnasts ever see.
How Simone Biles Earns Her Money – The Big Picture
1. Endorsement Deals & Sponsorships
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Endorsements form the core of Biles’ income. As of 2024, she reportedly earned $10–11 million per year from brand deals alone.
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Her partners include major global brands such as Athleta (her longtime apparel sponsor after leaving Nike), Visa, United Airlines, Powerade, Uber Eats, Subway, MasterClass, and GK Elite (her signature leotard line).
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Analysts often peg her “endorsement empire” as generating $5–10 million annually — but that’s likely just the conservative side of things.
Why endorsements matter more than Olympic winnings for Biles: In sports like gymnastics, sponsorships can easily eclipse what you actually earn from medals or competitions.
2. Competition Winnings, Medals & Olympic Bonuses
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While legendary in the sport, gymnastics doesn’t pay out like pro leagues. For example, U.S. Olympic medal bonuses are modest: about $37,500 for gold, $22,500 for silver, and $15,000 for bronze.
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With her tally of seven Olympic medals (four gold, one silver, two bronze), Biles has earned roughly $147,500 in Olympic bonuses across her Olympic career.
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In comparison to her endorsement income, Olympic bonuses are negligible — a reminder that fame + brand power often pay far more than raw athletic achievement in gymnastics.
3. Business Ventures, Real Estate, Lifestyle & Investments
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Biles has expanded beyond gymnastics. Reports suggest she and her husband have invested in real estate — including a home in Texas.
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Her signature leotard line with GK Elite and apparel collaborations with Athleta reflect a push into the fashion/athleisure market.
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Media appearances, potential book deals or documentaries, and public speaking engagements add additional income streams (though exact figures are harder to confirm).
All these moves help ensure her wealth isn’t tied solely to her athletic form — smart diversification for when she eventually retires from competition.
Simone Biles’ 2025 Earnings Snapshot
| Income Stream | Estimated Earnings / Value |
|---|---|
| Brand Deals & Endorsements | $10–11 million/year (as of 2024) |
| Additional Endorsement / Licensing Income | $5–10 million/year (varied) |
| Olympic & Competition Bonuses | ~$147,500 (cumulative from Olympic medals) |
| Business, Real Estate & Ventures | Private — but possibly multi-million dollar value over time |
| Media & Appearances (TV, Sponsorships, etc.) | Additional but unspecified income stream |
Post-2024 Olympics: A New Surge in Wealth
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After competing at the 2024 Paris Olympics, Biles’ public profile and marketability surged — and so did her earning potential. Some 2025 analyses peg her net worth closer to $25 million.
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Reports suggest she continues to command top-tier endorsement deals, and her brand value may have increased as more companies clamor for association with an Olympic GOAT.
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Her diversification into apparel lines, real estate, and possible future ventures makes it likely her wealth will continue growing — even if she eventually steps away from competition.
Why Simone Biles’ Net Worth Is Impressive (Especially for a Gymnast)
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Gymnastics is traditionally not a high-payout sport compared to football, basketball, or tennis — yet Biles has proven it can pay off.
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She leveraged athletic excellence into a branding machine: by aligning with brands that reflect her values (e.g., Athleta), she turned medals into marketability.
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Her savvy business moves — real estate, apparel ventures, diversified income — show long-term thinking: she’s building a financial legacy, not just a cheque check.
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In short: Biles didn’t just leap for gold — she vaulted into financial security.
Possible Reasons for Differing Net Worth Estimates
Why do some sources say $16 M–$20 M while others say $25 M+? A few factors:
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What they count — some tallies include only confirmed earnings (endorsements, winnings), whereas others attempt to value her real estate and future earning potential.
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Timing — the post-2024 Olympic bump may not yet appear in older estimates.
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Private assets — real estate, investments, and business ventures are often opaque. Nobody outside her inner circle really knows their true value.
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Fluctuating endorsement deals — contracts can change year to year depending on demand, brand strategy, and athlete visibility.
Simone Biles’ Lifestyle & What She Spends On
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Biles reportedly owns a luxury home in Texas and has made real estate investments — a common move for high-earning athletes to preserve and grow wealth.
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Her signature apparel lines, partnerships, and appearance fees reflect a lifestyle that balances indulgence with long-term financial stability rather than flashy overspending.
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Given her continuing popularity and brand value, she’s positioned not just as an athlete but a long-term brand — enabling continued income well beyond her active gymnastic career.
The Legacy: What Simone Biles’ Financial Success Means for Gymnastics
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Redefining what a gymnast can earn — Biles has shown that gymnasts can compete financially with athletes in more lucrative sports, if they build their brand wisely.
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Empowering future generations — young gymnasts can now look up to Biles not just for medals, but for what’s possible outside the gym: entrepreneurship, brand partnerships, and long-term financial planning.
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Changing the narrative on athlete value — Biles isn’t just a star on the mat; she’s a force off it — and that shift could inspire federations and sponsors to rethink how athletes are valued and supported.
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Expanding opportunities beyond competition — as Biles invests in business, media, and fashion, she paves alternate career paths for athletes post-retirement.
Conclusion
Simone Biles’ rise from foster-care beginnings to Olympic legend is already a legendary story — but when you stack up her medals, brand deals, investments, and savvy career moves, you realize she’s also built something far more lasting: a financial legacy. As of 2025, her estimated net worth — likely around $25 million — speaks not just to her athletic dominance, but her business instincts, cultural relevance, and long-term vision. Whether or not she competes again, Biles has vaulted well beyond the mat — and set a new benchmark for what a gymnast can achieve in life.
