For those who have been watching NCIS and or FBI live this fall, the reaction to this new style of CBS promo is mixed. (And to those harrumphing, “Who sits through commercials anymore?!,” well, this fun article probably isn’t for you.) When I tweeted this Monday about nearly a full NCIS: Hawai’i scene being dropped into an NCIS ad break (instead of a traditional, quick “Coming up next!” teaser), one viewer concurred, “It is very odd. I actually thought the feed was messed up the first time I saw one,” while another said, “I was so confused last week during FBI thinking my TV glitched and jumped into [FBI:] International.” A third tersely opined, “Not a fan. AT ALL.”
If you’re an NCIS fan, you’ve probably had a “Wait, what?” moment recently. Watching your favorite crime drama only to be greeted by palm trees, sunshine, and the cast of NCIS: Hawai’i mid-episode is enough to leave anyone scratching their head. So what’s really going on here? Why is CBS blending NCIS: Hawai’i into the main NCIS show? Let’s dive in and unpack this major network twist.
Understanding the NCIS Universe
A Franchise That Keeps Expanding
The NCIS franchise is a giant in the TV world. Since its launch as a spin-off from JAG in 2003, NCIS has grown into a universe of interconnected storylines, multiple spin-offs, and unforgettable characters. With NCIS: Los Angeles, NCIS: New Orleans, and the newer NCIS: Hawai’i, CBS has built a loyal fanbase.
Crossovers Are Nothing New
Sure, this isn’t the first time characters have popped into each other’s shows. Think of it as the MCU of crime procedurals. However, what’s new is how these Hawai’i scenes are being strategically dropped into core NCIS episodes—without warning or clear crossover promotion.
So, Why Is CBS Doing This?
Reason #1 – Keeping The NCIS: Hawai’i Spirit Alive
After CBS announced the cancellation of NCIS: Hawai’i after three seasons, fans were crushed. The show had developed a strong following, and Jane Tennant (played by Vanessa Lachey) quickly became a fan-favorite lead. By slipping these characters and scenes into NCIS, CBS is keeping them alive in the universe—without committing to a full series.
It’s Like A Ghost Franchise
It’s a bit like when a band breaks up, but the lead singer keeps showing up at other gigs. Familiar faces keep appearing, and CBS doesn’t let viewers completely forget about the Hawai’i team.
Reason #2 – Testing the Waters for a Soft Reboot
Could CBS be laying the groundwork for a new spin-off or revival? Possibly. By integrating Hawai’i characters into NCIS, the network is watching viewer reactions closely. If fans respond well, we might see another Pacific-set spin-off, maybe NCIS: Pacific Command or even a streaming-exclusive comeback.
Metrics Matter
CBS is known for analyzing viewership trends, streaming numbers, and social media buzz. This sneaky integration could be a live test to measure fan interest in NCIS: Hawai’i content post-cancellation.
Reason #3 – Filling the Void After LA & Hawai’i Cancellations
With NCIS: Los Angeles and NCIS: Hawai’i gone, the flagship series stands alone. That leaves a content and character gap. CBS likely wants to balance the tone and keep the broader NCIS world connected.
Think of It as Flavor Mixing
It’s like spicing up your favorite dish with a new ingredient. CBS knows long-time viewers might crave a bit more variety, and Hawai’i brings a tropical flair to the classic naval procedural format.
How Fans Are Reacting
Some Are Confused, Others Are Loving It
Twitter and Reddit are buzzing. Some fans are baffled by the mid-episode switches, while others are thrilled to see Jane Tennant and Kai Holman back in action—even briefly.
“Wait, am I watching NCIS or Hawai’i? I’m not mad, just surprised.” — one fan tweeted.
Closure for Characters
These appearances also offer emotional closure. Fans didn’t get a true goodbye for many NCIS: Hawai’i characters. These cameo moments serve as emotional bookends, giving fans the send-off they never got.
Behind-The-Scenes Strategy
CBS Wants Seamless Storytelling
Network executives have hinted at wanting a more “connected television universe”. By blending the shows subtly, CBS is blurring the lines—maybe even aiming for something like the Law & Order model, where crossovers feel natural and frequent.
Budget-Friendly Cameos
Also worth noting: these appearances are cost-effective. Rather than launching a spin-off, CBS gets the buzz without the budget. Smart move? Maybe genius.
Could This Lead to a Revival of NCIS: Hawai’i?
The Door Is Not Completely Closed
Vanessa Lachey has expressed her love for the role and gratitude for fans’ support. And CBS hasn’t fully shut the door either. If enough fans tune in and show interest during these integrations, a Hawai’i revival isn’t off the table.
What Does This Mean for NCIS Season 22 and Beyond?
Expect More Crossovers
If CBS sees a positive trend, expect even more integration. Don’t be surprised if future NCIS episodes feel more like ensemble hours with guest stars from canceled or past spin-offs.
Possibility of a “NCIS Universe” Event
Think big: a multi-episode arc bringing back Gibbs, Tennant, Torres, and maybe even Hetty? The network might be building toward a franchise event that pays off long-term fans and draws in new ones.
The Bottom Line
CBS Is Playing the Long Game
This isn’t just a random editorial choice. It’s a calculated move from a network that knows its audience and wants to keep its universe fresh, engaging, and emotionally resonant.
Conclusion: A Smart Move or a Confusing Gamble?
In the end, CBS’s decision to drop NCIS: Hawai’i scenes into the heart of NCIS is a bold one. Whether it’s to honor canceled characters, keep the franchise world alive, or test fan loyalty—it’s working. Viewers are talking. Social media is buzzing. And the NCIS world just got a whole lot bigger. Love it or hate it, it’s a twist you can’t ignore.
