
Simone Biles’ latest fashion purchase didn’t stick the landing. The Olympic gymnast playfully shared her thoughts on Kylie Jenner’s Khy clothing line, including how she had an issue with the brand’s sizing. “Ms. Kylie Jenner, this is a crime !!!!!!” the 28-year-old captioned the June 3 photo on her Instagram Stories, which sees her sporting an oversized wine-colored blazer. She added, alongside a few laughing emojis, “This is not an XXS/XS.”
Indeed, the blazer is quite oversized, as it fits like a dress on her. Though the item wasn’t an ideal fit, the gold medalist is taking the fashion fail with stride. In the following slide, Simone compared her outfit to an edited photo of Gigi Hadid wearing a comically large Vetements hoodie, writing, “this is me on the last slide, SICK.” Kylie’s oversized line of items, which includes blazers and vibrant hoodies, quickly became a hit after its launch last October. At the time, the Kardashians star noted her vision for the brand was to offer size-inclusive, high fashion items at a seemingly accessible price point. (As of now, everything in her traditional line is under $200.)
“Khy is a homage to the limitless possibilities of fashion,” the 26-year-old—mom to Stormi Webster, 7, and Aire Webster, 3, with ex Travis Scott—said in a statement. “We are breaking down barriers and will redefine the meaning of a fashion brand, with creativity and quality at a better price.” And while Kylie has a soft spot for oversized fashion, she opted for a more fitted look in the brand’s latest collaboration with Turkish-British designer Dilara Findikoglu.
“It has been a dream to partner with Dilara Findikoglu, a brand I’ve worn and admired for years,” she announced of the fashion partnership, which includes cinched halter dresses and corset tops, on Instagram May 24. “We developed a collection that combines femininity and sexiness with meticulous construction.” Keep reading to see how Kylie’s fashion has evolved over the years…
In the world of fashion, even the most seasoned designers can face criticism. Recently, Olympic gymnast Simone Biles took to social media to humorously call out Kylie Jenner’s fashion brand, Khy, over an oversized blazer that didn’t quite fit her petite frame. This playful critique has sparked conversations about sizing standards and inclusivity in the fashion industry.
The Incident: Simone Biles vs. Khy’s Oversized Blazer
Simone Biles, known for her athletic prowess and impeccable style, purchased a faux leather oversized blazer from Khy’s collection. Despite selecting the XXS/XS size, the jacket overwhelmed her small frame. Sharing a mirror selfie on her Instagram Story, Biles captioned the photo, “ms. kylie Jenner this is a crime !!!!!!” and added, “this is not an XXS/XS.” She further emphasized her point by editing an image of model Gigi Hadid in an exaggeratedly oversized hoodie, drawing a humorous comparison .
Khy: Kylie Jenner’s Fashion Venture
Khy, launched by Kylie Jenner in November 2023, quickly gained popularity, reportedly generating $1 million in sales within its first hour. The brand offers a variety of styles, including latex minidresses and corsets, and has been praised for its bold designs. Jenner has emphasized her hands-on approach, overseeing everything from concept to fabric selection and fit meetings .
The Sizing Debate: A Broader Industry Issue
Biles’ playful critique highlights a recurring issue in the fashion industry: inconsistent sizing. Many consumers have reported discrepancies between labeled sizes and actual fits, leading to frustration and confusion. This incident underscores the need for more standardized sizing practices to ensure that all customers can find clothing that fits comfortably and flatters their body types.
Inclusivity in Fashion: Beyond the Label
The conversation about sizing extends beyond individual brands. There’s a growing demand for inclusivity in fashion, with consumers advocating for brands to offer a wider range of sizes and designs that cater to diverse body types. Brands that prioritize inclusivity not only expand their customer base but also foster a positive and empowering shopping experience.
Simone Biles: A Fashion Icon in Her Own Right
Beyond her gymnastics achievements, Simone Biles has become a fashion icon, known for her elegant and bold style choices. From her stunning MET Gala appearances to her vacation outfits, Biles consistently showcases her fashion sense. Her recent critique of Khy’s oversized blazer adds another layer to her multifaceted public persona.
Kylie Jenner: A Fashion Entrepreneur
Kylie Jenner’s foray into the fashion industry with Khy reflects her entrepreneurial spirit and keen sense of style. Despite the recent sizing controversy, Khy’s success indicates that Jenner’s designs resonate with many consumers. Her commitment to overseeing every aspect of the brand demonstrates her dedication to creating a fashion line that aligns with her vision.
The Power of Social Media in Fashion Discourse
Social media platforms have become powerful tools for consumers to voice their opinions on fashion products. Biles’ Instagram Story serves as an example of how influencers and consumers alike can impact brand perceptions and spark discussions about industry standards. This democratization of fashion discourse allows for a more inclusive and transparent dialogue between brands and their audiences.
Consumer Responsibility: Speaking Up for Better Standards
While brands play a significant role in shaping the fashion industry, consumers also have the power to influence change. By sharing their experiences and holding brands accountable, consumers can drive the demand for better sizing practices and more inclusive designs. Biles’ lighthearted critique serves as a reminder that it’s okay to speak up when expectations aren’t met.
The Role of Humor in Addressing Serious Issues
Biles’ humorous approach to calling out the sizing issue highlights the effectiveness of humor in addressing serious topics. By using wit and satire, individuals can bring attention to important issues without alienating audiences. This method fosters a more open and engaging conversation about topics like inclusivity and sizing standards.
Fashion Industry’s Response: A Call for Action
Following incidents like the one involving Biles and Khy, the fashion industry is prompted to reevaluate its practices. Brands are encouraged to assess their sizing charts, consider customer feedback, and implement changes that promote inclusivity. This proactive approach can lead to a more positive and equitable shopping experience for all consumers.
The Importance of Accurate Product Representation
Accurate product representation is crucial in building trust between brands and consumers. Misleading images or descriptions can lead to dissatisfaction and damage a brand’s reputation. Ensuring that product listings accurately reflect the actual fit and appearance of items can help brands maintain credibility and customer loyalty.
Simone Biles’ Influence on Fashion Trends
As a prominent public figure, Simone Biles’ fashion choices influence trends and inspire her followers. Her recent critique of Khy’s oversized blazer adds to her role as a trendsetter who isn’t afraid to speak her mind. This incident may encourage other consumers to voice their opinions and advocate for better standards in the fashion industry.
Kylie Jenner’s Response: A Learning Opportunity
While Kylie Jenner has not publicly addressed Biles’ critique, the incident presents an opportunity for reflection and growth. Acknowledging and addressing sizing issues can demonstrate a brand’s commitment to customer satisfaction and inclusivity. How Jenner and Khy respond to this situation may influence public perception and future success.
Conclusion: A Lighthearted Yet Important Conversation
Simone Biles’ playful callout of Kylie Jenner’s fashion brand over sizing discrepancies brings attention to a significant issue in the fashion industry. While the critique was made in jest, it underscores the importance of accurate sizing and inclusivity in fashion. As consumers continue to voice their opinions, brands are encouraged to listen and adapt to meet the diverse needs of their audiences.